Faced with heavy check, Baidu's 'moat' in the end is what? !strong brand Some people say that China's Air Jordan 3 Retro search engine market on two types of browsers and Baidu. Although it is not entirely accurate, but also very well reflects the current situation of Nike Shoes the market. Due to the low end of Air Jordan 6 the overall Internet users in China, a large number of Internet users still access the search engine through at stations and other means. In fact, the initiative to use a search engine (input url to access or favorites access) almost entirely on user on Baidu, as well as a few high-end users is Google fans. Active flow mainly from the brand influence and appeal, all Air Jordan 19 the other search engines is difficult to solve. The other search engine traffic even more dependent on the channel, the channel generally includes at stations, Internet cafes, and some within the site search box. Or 360 such as Sogou browser has its own high-quality channels to get traffic directly, but others must rely heavily on the flow of purchase. This year with search dogs and Soso fierce competition, the purchase price of the flow is also gone, if not for the support of strong liquidity, it is difficult to recover costs. And we found that the unit cost of traffic acquisition search dogs and Soso far higher than Baidu, Baidu Why can buy traffic? This is because, on the same site navigation station, or put Baidu Sogou search box, users The search box usage is not the same, this is due to a strong brand. In addition to the channel, Baidu strong brand, which is short time is difficult to shake, but also in other search engines is difficult crossed a hurdle. Strong product moat on the Baidu search Click rankings, the top ten shocking results are as follows :( following results may differ slightly from the basic but orderly) Baidu, Baidu Encyclopedia, Baidu library, Baidu Post Bar, Baidu video, Baidu Air Jordan 13 Retro pictures, Soso ask, Youku, love Fantastic Art, Baidu map. Which in addition to Youku Soso ask and beyond, all of which are Baidu's products. In it, you know, library and paste it almost irreplaceable, the first two have a lot of very high-quality content, even on the part of the long tail queries are the only high-quality results; and then posted it has a lot of loyal Air Jordan 9 Retro users, will be a lot of queries Users main requirements. The encyclopedia, although there is an interactive encyclopedia, and other competitors, but Baidu Encyclopedia has a relatively richest content and Nike King quality of construction, is currently difficult for competitors to match. After the moat \u0026 rdquo ;, all other search engines have to face difficulties, if not exclusively up, the user experience may be affected, if row up, and the user's past; these products with powerful content resources, constitute Baidu powerful \u0026 ldquo It is likely to stay in Baidu up. Baidu can also use a variety of methods to stay in this part of the user Baidu, as the current user from 360 to search prompt. There are other search engines will have a more depressing thing, all non-search engine Baidu search volume ranking first keyword must be \u0026 ldquo; \u0026 rdquo ;, Baidu this will make Baidu Home also at the front ten chart. Surrounding the huge investment of resources in order to operate a good search engine a good product, not just to do web search itself, but also at the same time the need to achieve a large number of peripheral products, such as commercial products and vertical search, although not as good as the difficulty of web search itself , but also requires a lot of manpower. In order to more accurately meet customer needs, improve search quality, not only to do basic arithmetic, but also embedded vertical search results when users demand. In Baidu and Sogou, the embedded incoming vertical search, including video, music, photos, news, maps, shopping, real estate, recruitment, software, micro-Bo (it has been stopped). Although it can be and immediate, high-German cooperation as it is now, but if you want to further improve the search experience especially long-tailed experience is required by its own development. And the development of commercial products is not easy, in addition to the development of a phoenix nest similar auction system, and a set of matching advertising and click-through rate prediction algorithm, also need to establish a large number of reseller channel, this should put a lot of effort and manpower. viai black horse BY Guo Ang