Li Ning Nike Lebron 10(X) problem: electricity supplier era left and right each strokeSource: First Financial Daily Author: Meng Yanfeng \u0026 ldquo; Li Ning \u0026 rdquo; recently irritated. Li Ning, a county-level city distributor, said online sales of low-cost discount stores has affected sales entity, its stores from 7 heyday has left the last one. \u0026 Ldquo; our dealers online sales are not good impression. \u0026 Rdquo; October 23, an other brand leader, told reporters that, \u0026 ldquo; more than Li Ning, our industry is now faced with the sales under the coordination of the two channels, online and offline. \u0026 Rdquo; key Road Sports Consulting Ltd. Zhang said that the problem with the industry universality. A month ago, the store's shopping small ticket sales start playing Lining Guan network advertising, and the site of the new member to enjoy low discount. \u0026 Nike Hyperdunk 2013 Ldquo; spending 980 yuan, shopping audience 5.5 fold again, which contains many of the best-selling product in the third quarter of 2012. 5.5 fold purchase discount consistent with my season, even lower than most distributors purchase discount, which makes us what to do distributors \u0026 rdquo;? Said dealers said. Such physical store sales lower than allowed Nike Air Jordan 10 surprised, factory direct supply of cheap goods to a physical store is a huge impact. However, on October 23 Li Ning Company to respond to the reporter, \u0026 ldquo; on Air Jordan Outlet this subject (online price below the line) to verify the structure and type of goods sold at different online and offline, online mainly to the sale of non-when seasonal merchandise and a network exclusively for the main edition, if the new season online sales, never getting goods lower than the sales price. \u0026 Rdquo; online platform in addition to dumping the official website of e-commerce platform, most of the major brands such as Taobao platform still open online store. Online shopping market Nike Air Max for offline dealers feel threatened, \u0026 ldquo; in particular, some dealers have online sales qualification, some dealers do not sell online qualification. Those not qualified dealers upset. \u0026 Rdquo; said Brand said. A source said e-commerce website, Li Nike Lebron X Elite Ning dealers is the industry's problems, although a common problem, but it is actually online product and price caused by the uneven distribution. Online Nike Air Max 2011 Men sales even become a platform for many dealers sell stock; in fact, the line of products and D Rose IV the discount is due to the presence of a large number of online distributors caused, \u0026 ldquo. \u0026 Rdquo; said electricity supplier said that the dealer and sub-dealer two dealers, which take the goods at discounted secondary lower than a certain level, and then eat the volume is greater. Dealer order the latest quarter to remove the goods, other goods should be purchased accordingly, so many online sellers are also dealers. \u0026 Ldquo; Some brands and dealer signed a contract, signed in the next line sales, but in the contract and no description can not be online sales, some dealers will have to play on the edge ball online business contracts. \u0026 Rdquo; said the brand sources, different levels because different goods dealer discounts, if online sales, particularly stock, which discounts than other grades distributors physical store prices possible. \u0026 Ldquo; there is another possibility, that the dealers themselves not qualified online sales, but it has too much inventory, put this part of the stock price dumping to others, by others on the Internet dumping. In short, the brands, the current sales network is more like dumping stock. \u0026 Rdquo; the source said. \u0026 Ldquo; online sales does affect the performance of the line. Our side of the distribution company lost about twenty million yuan last year, this year sales are not good. Prior has been shut shop and then find a good position and then shop, but the number of stores should not have growth. \u0026 Rdquo; Li Ning distributor of a departing employee to disclose. In the eyes of former employees, affecting the performance of online and offline is an indisputable fact. \u0026 Ldquo; low price, even when doing activities online price is lower than the store. \u0026 Rdquo; even the store to buy merchandise on the individual employees online, such as 200 yuan to buy, sell in the store the same paragraph 300, pocketing the difference. Offline and online is the brand's right-hand man; the game still love \u0026 ldquo. \u0026 Rdquo; said electricity provider said. \u0026 Ldquo; the dealer must not give up the franchisee, so in the face of the impact of e-commerce CURRY ONE also faces tangled, but also a love game. \u0026 Rdquo; \u0026 ldquo; in Nike Air Jordan 8 terms of company size and business investment, Li Ning's store in New Basketball Shoes the heart of both the importance and can not shake. \u0026 Rdquo; Li Ning, the company said. \u0026 Ldquo; we are addressing the relationship between online and offline sales. Make sure you do not solve dealers mentally unbalanced. \u0026 Rdquo; Liu said deputy director of the Olympic public relations. \u0026 Ldquo; we now control the supply of goods in online sales must not be lower than the discount store, there will be a limit. As part of the online store, we do not have the appropriate policy before, only strict restrictions on the goods and prices. \u0026 Rdquo; Xu Zhihua, Peak CEO (microblogging), Nike Zoom Hyperdunk Low said earlier that the future tend to solve Jordan B'Mo \u0026 ldquo; a plurality of support platform. \u0026 Rdquo; \u0026 ldquo; the dealer and the store will be networked in a unified platform, there are customers online, on the nearest store sales staff responsible for the delivery, so to solve the problem of warehousing and goods discounts. \u0026 Rdquo; Li Ning, the company has a number of online dealers decentralization, it was due to run standardized, withdrew several of distribution rights. \u0026 Ldquo; online dealers usually the first sellers, and then the monthly settlement; and line the store is the first payment to go eat goods sales, different sales and cost is the formation of such a price difference, online and offline distribution Suppliers controversial is not surprising. \u0026 Rdquo; there is electricity supplier source explained. Li Ning, the company believes, \u0026 ldquo; take into account online, offline consumption patterns Renewal and Development, in order to Cheap Nike Free Outlet meet the needs of different consumer Nike Air Jordan 8 shopping habits, to establish and develop online sales platform, in the long run, the two sales model is actually a benign coexistence, complementary. It can communicate directly with the end consumer, and collect a lot of detailed and valid data. \u0026 Rdquo;