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Recently after the official open day for recruitment activities, university students are very busy preparing for ESs and interviews. A tip from my self is to speak in your words.
They tend to write something in buzzwords and words and phrases from the company websites. However, such words and phrases are not appealing at all. I always suggest paraphrasing to convey your thought in your words.
In interviews, in addition to paraphrasing passion is needed. How you speak is also important. Many of national leaders are said to learn how to speak to the public including speed, choice of words and eyes to give to listeners.
Listening to world quotable speeches is also helpful.
Thank you for taking your time.