SEO experts and internet marketers have long recognized the importance of using social bookmarking as a valuable SEO tool. But if you're not familiar with it, you probably aren't going to take advantage of it and all it can do to help increase your search engine ranking and grow your business. Here are 5 things you should know about social bookmarking to help you get started.
1. What Is It? A social bookmark works just like one of those handy leather strips that you put in a book to mark your place when you go to bed at night. Instead of marking your place in a book, however, a social bookmark marks a webpage so that you can easily find it again. The advantage of a social bookmark is that it allows you to share the page that interests you with other people as well.
2. How Does Help My Business? Let's say that someone finds a link to one of the timely, relevant, high quality posts on your business blog. That person bookmarks your link, and then other people on the bookmarking site can see it too. They become interested in your site because you've written such compelling material and then they become both followers and customers. If they belong to more than one social bookmarking site, which is often the case, then they might bookmark you on each of the sites. Now you have multiple links to your post, and search engines reward you for that! Voila! Higher search engine rankings for you!
3. How Do I Make It Work For Me? Social bookmarking websites all have cute little icons that you can put at the bottom of your posts. This makes it easier for your readers to simply click on the icon and automatically bookmark your post at whatever site or sites they choose. The only problem with this method is that it's time consuming and takes too much effort to remain current. So now it's possible to use a social bookmarking script. When you put the script on your blog or website, be sure you use it yourself. Then ask friends and family to use it, too.
4. The Caveats? Like any legitimate SEO tool, social bookmarking isn't the equivalent of a magic wand that's going to put your website at the top of the search engine results by tomorrow. It takes time and patience. The most important thing to keep in mind is that the content you produce and publish has to be high in quality and value; otherwise, no one is going to bookmark your content, no matter how easy you've made it for them. And social bookmarking is one of many tools that you need to use in concert with one another to increase your rankings. It's not a magic bullet.
With each passing day, social bookmarking becomes an increasingly crucial aspect of search engine optimization and you simply can't afford to forgo the traffic that will come your way as a result of increased search engine rankings and direct links to your site. Social bookmarking can bring you both of these things with time, patience, and plenty of good content.
If you're still not sure how social bookmarking can help your particular business, don't hesitate to consult with an internet marketing professional or SEO expert. These professionals have been following the social boomarking trend since it started and will be able to create a detailed plan for effectively harnessing the power of social bookmarking for your business. Just be sure not to waste another day trying to run a successful business without taking full advantage of social boomkarking. You won't regret the time and effort you put into making it work for you when you see the fantastic results.
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