We're seeing Fut Coins all three platforms pushing nongame entertainment services far more than was done previous generations. As the head of Buy fifa coins Microsoft Game Studios, are you worried about focus moving to services as opposed to just games PS: I'm not that worried about it. Take 1 vs. 100, something we announced the beta for here that opened on Monday. We put a self-imposed cap of 50,000 people and we hit that cap in the first hour.
Those were 50,000 people playing one game--not split off into multiple games. They were playing one game instance. Is that a service or is that a game as people log in to play I don't know. People seem to be having fun doing it and, lucky for us, we have something like Live that facilitates those kinds of games. Things like people watching movies together and listening to music--the lines are blurred between what's a service and what's a game. And I think we're set up well to leverage that with Xbox Live.