Ctrip layoffs, only lighter[i horse REVIEW Informed sources claimed that to some media, Ctrip has recently re-launched in the interior part of the layoffs, this time to refocus the ground sales and telemarketing department, to quote his own words even to 'a non-left 'level. It is Nike SB reported that the layoffs are to make strategic adjustments to the end Ctrip subsequent action. Was developed according to plan, Ctrip business focus will gradually go online, it must be abolished under the original line sales channels. In addition to reservations Beijing, Shanghai, Guangzhou, Shenzhen airport seven channels, the other second and third tier cities airports, high-speed rail, train station, bus station and other ground sales staff will be fully withdrawn, it is expected to lay off about 500 people. The following excerpt from the hunting cloud network 'Ctrip layoffs follow: Ground sales and telemarketing departments disappeared,' Cheng sales team - the founder of the once glorious, now hot burden in the early Air Jordan 9 Retro development of the company, Ctrip 'mouse + cement' business model effect obviously, and quickly became the industry leader Air Jordan 14 Retro in OTA. But the 'cement' model determines the line towards the development of the business team that had to fight human and material resources to pursue growth performance. So since making the company more Air Jordan 4 Retro and more important. Where before, eLong, Taobao travel and other shocks, disadvantages become Nike Air Max more apparent. 20-F Annual Report document in accordance with Ctrip April this year filed show that as December 31, 2012, Ctrip 19,000 employees in total (compared to 2011 increased 2,900), where the call Air Jordan 6 center staff reached 1.09 million (compared increase of 1,900 over 2011), marketing and sales staff to 2,200 people (compared to 2011 increased by 300 people). Despite the sharp increase in the number of personnel, but performance was plummeting. Ctrip announced 2012 annual report, the 2012 revenues of 4.2 billion yuan, an increase of 19% Air Jordan 9 Retro compared to 2011; net profit of 714 million yuan, compared to 34% in 2011, fell sharply. Rather embarrassing is that the four quarters in 2012, the Ctrip's profits are in sharp decline. The reason, in large but low-margin business line increasingly eroded profit margins, and even Air Jordan 1 an internal company 'cut list' of things (hunting cloud network NOTE: singulation means that guests had already booked through online Ctrip service, but the line sales staff to pursue performance or propose to consider, through lobbying so guests cancel the original order and select the line online reservation). In this case, who was then CEO of Min Fan have to reflect on it more and more Air Jordan 3 Retro bloated corporate system, he also admitted that the cost of sales gains ground as good as PC and mobile phone online sales. And gradually began to adjust the line marketing system. Then, after taking Nike King over the post of CEO James Liang resolute implementation of reduced-line business strategy. Moreover, he praised the 'Population Economics', it will go to quantify the per capita income. Results layoffs Nike Air Force 1 became inevitable choice. Next to the Object: Call center Kids Shoes stage after James Liang, Ctrip 'mouse + cement' model has to change in order to 'thumb + cement' in order to better adapt to the development of mobile Internet strategy. The latest disclosure of earnings, second quarter orders from the mobile terminal has occupied 20% of the total in the latest month, accounting for 40%. At this rate of Air Jordan 15 development, accounting for more than half of Air Jordan 10 mobile end even the majority proportion is also possible. And this will inevitably Ctrip traditional 'call center' formation of the impact. This is perhaps the James Liang next step to optimize the problem, after all, the total amount of call center staff has more than half (53%), performance contribution was not proportional. Therefore, the reduction of call centers and integrated services platform is the next focus of Ctrip. But Nike Shoes layoffs are a must!