Venture hot new video content has come: 'I never thought' Can I replicate?i dark horse Note: The new video content (CP) hot start has begun beast Yi Star 'never thought' has been fire through the whole network, a lot of \u0026 ldquo; follower \u0026 rdquo; also called the beast in imitation of the road, but 'I never thought' mode if large-scale replication, you should let the creators of myself. 1, Yi Xing tangle: Paifang, or when the bitch beast called Yi Xing featuring the director, screenwriter and starring master 'never thought' on the Internet traffic has accumulated over 600 million, he was a little too? I do not feel red. \u0026 Ldquo; red is your thing came out, everyone flocked irrational love you. Red, mainly to see the number of brain residual powder not see passers powder. \u0026 Rdquo; many people still saw him as \u0026 ldquo; network Reds \u0026 rdquo ;, instead of \u0026 ldquo; director \u0026 rdquo ;, which made him somewhat tangled: \u0026 ldquo; this does not put me will die of it \u0026 rdquo; from the studio back? road Wanhe Days to the company, bald middle-aged man into a brief star Yi melancholy. \u0026 Ldquo; If I were on the day of the 'Friends', 'Story', I really red. \u0026 Rdquo; Assistant then words: \u0026 ldquo; 'Friends' really asked this thing. \u0026 Rdquo; \u0026 ldquo; Really \u0026 rdquo;? He turned from the front seat. \u0026 Ldquo; then quickly die. \u0026 Rdquo; Yi Xing feel that he was just a minor celebrity, awareness up to three lines. \u0026 Ldquo; a Well all know, but you want to be something, you will not lose your head for you to pay. \u0026 Rdquo; in the way no one knew him, and occasionally go to college, he can experience the feeling of a star. This is consistent with the 'never thought' audiences. According to data provided by Youku, 30 years of age audience of more than 80%, students and young white-collar workers is the main broadcast network comedy this season. On Sina Weibo, he has 4.61 million fans, a set of drama can forward 40,000 times. The first quarter of 2013, 'never thought', 16 episodes plus side story, but each episode production cost of about $ 50,000 in advertising revenue over ten million yuan. In July this year on the line in the second quarter, advertising revenue has exceeded twenty million yuan. If you press clicks and input-output ratio is a measure, Yi is the real star of \u0026 ldquo; \u0026 rdquo ;, people's artist works in line with loved standards. The truth is, before 'never thought' in order to spoof video debut of his total for their taste and feel uneasy position, always wanted to turn over, to do there \u0026 ldquo; artistic pursuit \u0026 rdquo; things. 'Never thought' by Van Hop days should be co-produced by the company and Youku. 2013 spring, Yi Xing went to Taipei to attend an International Short Film Festival, met with Vice President Xi Lu Vatican Youku Youku produced potatoes Group is responsible for the team. The latter feel that Yi Xing recent works a little overkill, he asked him: called the beast, how do you not funny Yi Xing said:? No funny position, people look down, ah, I want to be a serious director. It's not something you're good at. Lu said the Vatican Creek. He advised the cat saved from a road, a small fortune in potatoes Yi Xing, to create a brand of their own: a mention to you, we can think about are called the beast, the name always gives the impression wretched, nasty and funny do you? have their own brand of work. A Niubi actor, whose real name is there will be in addition to another name, such as Jet Li, he was Once Upon a Time; Donnie Yen is Ip Man. As a director, Feng Xiaogang has a 'Party B.' ? How about you \u0026 ldquo; in fact, when in Paifang and choose between a bitch. \u0026 Rdquo; Yi Xing said he made his own choices. Standard view traditional TV drama, 'never thought' and even a bit ridiculous. The first quarter of the first episode, the two martial arts master blows, special effects is in the hands of the hero king sledgehammer respectively plus \u0026 ldquo; Frost effect \u0026 ldquo;, \u0026 ldquo; flame effect \u0026 rdquo; 8 words. Fighting every family type process is moving between the legs stretched arms stick figure villains. But it has won the hearts and minds of the Internet audience. They called the beast in the joy of it, and in the watercress, Youku player page in the message, Tucao, and word of mouth way 'never thought' onto the \u0026 ldquo; 2013 Nike Air LeBron EE \u0026 Nike Air Jordan 11 Women rdquo first network oratorio ; s position. Even other TV drama was rejected ads in the 'never thought' have become the laughing point. At first launch, no advertisers, before each episode will have a voice in all seriousness Yi Xing: \u0026 ldquo; The collection sponsored by the Asia Society to protect the fat broadcast. \u0026 Rdquo; \u0026 ldquo; The set consists of Mongolia Navy sponsored broadcast. \u0026 Rdquo; wait until the fire, which has naturally become a true advertising, \u0026 ldquo; The set consists of 3D hand travel Jagged Ares sponsored broadcast. \u0026 Rdquo; even which set no ads, there will not be easy to go down a small star microblogging message:?! \u0026 Ldquo; how can you not advertising it too work hard the \u0026 rdquo; Yi Xing feel, 'I never thought' The popularity is expected. In order to comply with a younger audience, Wanhe Days to 80% of employees were born after 1990. Each of the films come out, to find 30 employees born after 1990, the company pulled inside the auditorium to see. Fun? Vote scoring. Most feel good, ok by. Not you again. Wang sledgehammer protagonist is a standard \u0026 ldquo; \u0026 rdquo ;, Cock wire good, simple, always being bullied, never succeeded but always with great expectations for tomorrow. When writing the script, screenwriter Yi Xing, Extreme jade, Nike LeBron 11 white passenger, Zimo et al., Are at stake. \u0026 Ldquo; no matter how ironically, can not be negative. No matter how bad his mentality had a positive energy. No matter what setbacks, we are seeking ways to solve the problem. He always has a vision, always working hard, which is particularly impress the audience. \u0026 Rdquo; network message, many people say that Wang sledgehammer who saw Lebron Slide 2 Elite his own shadow. When 'will no period,' released cameo in the film 'never thought' starring white passenger (played by Wang sledgehammer), 孔连顺 also going to the cinema propaganda. Stage account for a row of actors, presenters report \u0026 ldquo; Wang sledgehammer \u0026 rdquo; when the Nike Air Max 2011 Men audience cheers among higher than other well-known actors. Yi Xing said: \u0026 ldquo; see us, they feel the same as he stood on stage. They are actually cheering for themselves. Make a star out before very opaque. But the network star you will be very clear how he is out. This is in fact satisfy the self projection. \u0026 Rdquo; sometimes, to see those who like 'never thought' the audience, he will think before himself, and they are much like ah. That was 2011 years ago, he was still Yueyang, is a company with more than 40 small personal power engineering company supervision engineer. The company was hardly his peers. On to the field site, around uncle who drink liquor every day, sing KTV, a 'prison Tears', 'Honghu Waves', he sings a man Jay felt I was premature aging. Do the video is after work enjoyment. Nobody taught himself the Internet to find tutorials, find movies practiced hand. Online audio experience will do, you should ask how do the audio; meet dubbing good people, you invite the other help to the role of voice. Make something, and on the web, it was the point of a sentence like to praise not just happy, feeling each other in recognition of their own, there is the feeling of the fans support, \u0026 ldquo; really a particularly good sense of \u0026 rdquo ;. This power has been supporting recognized him go now. In 2011, he came to Beijing, and two former executives Tudou created a \u0026 ldquo; small and micro enterprises \u0026 rdquo; Wanhe day should, take all development conform to the meaning of Heaven. To give yourself leeway \u0026 mdash; \u0026 mdash; \u0026 ldquo; in case when not a director, it is not stupid X yet \u0026 rdquo;? \u0026 Mdash; \u0026 mdash; When I first came to Beijing, he also took the test engineer certificate. Three years later, Wanhe day should rely on subsistence shot from the initial viral video ads, go step by step now we estimate billions of dollars, has two complete office space, the first online video production company. He also became the spiritual leader who later. An anonymous writer said, in circles, almost all network fledgling writers are willing to Wanhe day should, with the beast called for two years. With a view to rapid fame. Film market in full swing, Yi Xing in the eyes. He boasted a strong sense of crisis, the next year deemed \u0026 ldquo; \u0026 rdquo ;. years deciders In his words, IP cinematic tide has been coming. \u0026 Ldquo; wait the next wave, I do not know what time. You've seen the waves on the way, and now you have to hurry, to meet her. \u0026 Rdquo; this thing can not be rushed to make a movie, he has written several version of the outline, but did not come across that make their \u0026 ldquo; burn \u0026 rdquo; the story. Next year it is not right, then how do \u0026 ldquo;? No way, probably my whole life is a funny shot of the video. \u0026 Rdquo; he said. It was fear, he knew, he not afford to lose that person. I do not shoot, we would say that he is a spoof video author; shoot out, if hit, everyone would say he is a spoof video author. He has been living in this uneasy inside. \u0026 Ldquo; I do not want to lose. \u0026 Rdquo; he said. Since childhood, he would live around people feel that they are not smart enough shadow. Now, finally, in the video this area a lot of people admire him, he wanted to prove myself even more. In his perception, he is a very literary, introverted person, so he is most concerned about the audience rated the watercress. But the reality is that the audience may not like his self-expression. His most dissatisfied with an episode of 'never thought', happens to be the best word of mouth that season episode. The study of Chinese Internet audience, he found that there are huge differences in first-tier cities and the second and third tier cities the audience aesthetic audience. Just plain enough humor, the atmosphere is lively enough, a little bit threshold setting, the audience will lose a lot. He eventually admitted, in aesthetic taste for the Chinese audience, 'Thai embarrassing' and 'The Breakup Guru' very appropriate. \u0026 Ldquo; they are the kind of meat. They are straightforward, the lower the figure. But I still want to pursue a little bit, sometimes I still wanted to do things that have intelligence. How to do it? I do not want a clown. I hope to maintain dignity as a boxer, read the book so many years, but also as a clown, I am very unhappy. \u0026 Rdquo; he had a desire to go to a regular movie crew look. This is part of a small star called the beast Yi a little secret, as one of the most Chinese audience's director, he had never been to a decent traditional film crew, people do not even know how it works. \u0026 Ldquo; I want to look really special group of people tutor to teach me. In our group, I always instinctively command, I do not know right or wrong, just think, it should be so be it. \u0026 Rdquo; 2 power data: 400 million people to tell you what they like at the end of 2012, Youku Tudou group vice president in charge of Li Li homemade variety show to see some 15-second video: shot, just like scattered lava crater Hell, wearing a gas mask when he opened a red banner that says \u0026 ldquo; China \u0026 rdquo; the word, but only a brief moment, becomes a white banner. Video of the hero Zhang Xin Yu explained that this is the air of acid corrosion. This thrilling video touched Li Li. At that time, Zhang Xin Yu and his girlfriend Liang positive decision to once \u0026 ldquo; Arctic marry Antarctic marriage \u0026 rdquo; global sailing trips, they took themselves past year trip around the world accumulated 300TB material (1TB equals 1000GB), to find Li Li. I hope to borrow from the power of video sites, to make their experiences known to more people. Li Li will team divided into four groups of 12 people, the 300T material from start to finish read it again, re-sort, editing, and finally edited into less than 240 minutes of 'companion line' in the first quarter. Almost at the same time, the team started planning others' companion line 'in the second quarter. On-line three months in the first quarter exceeded 100 million player, set reached 6.11 million times, then immediately launched in the second quarter. The production of 'companion row', Youku homemade talk talk show 'Xiao said,' just took off. Some criticism Li Li, 'Xiao said,' not get that done, they began to challenge the outdoor reality show? Li Li care. In her view, China's outdoor reality show has never been done successfully before. Because Chinese people are too accustomed disguised himself, the whole program is the inner monologue, no outward manifestation of tension. 'Lu Line' is a good chance it and 'Xiao said,' just to form a comparison: Gao Xiaosong is the epitome of the saying, Zhang Xin Yu is Hangwanlilu representative. Li Li the former audience is positioned as learn fast, who thirst for knowledge exists; whereas Nike Air Max the latter audience is positioned as a dream of people, \u0026 ldquo; see 'companion line' and they will feel that I should have the courage to do something \u0026 rdquo ;. On Zhang Xin Yu couples bound by the Arctic Antarctic sailing, the team installed 25 GoPro machine, 24 hours a day, no dead monitor, in addition to four ready to capture unexpected situations seats. 5 production team with boat shooting, each shot more than a month to put the material back to Beijing. Cloud disk for storage, 'Lu line' material, reaching more than a dozen television standard preparation. In Li Li opinion, the most important and most difficult task is to Zhang Xin Yu \u0026 ldquo; \u0026 rdquo ;. brainwashing Internet audience like real programs, not artificial. This requires both Zhang Xin Yu exercise their skills, but also in front of the camera a true record of his own experience, can not tolerate any performance. She told Zhang Xin Yu, \u0026 ldquo; the camera as your eye, do not write it as a camera. Otherwise, you are directed, there is no record of authenticity. \u0026 Rdquo; producers often remind Zhang Xin Yu Zi ADS, professional thing to be left to the professionals do, you are not the host or experts, are two ordinary Chinese youth, like a man child a neighbor's sister were children, just keep color, with civilian perspective record their own stories on the line. Most of the time, sailing regarded as calm. But in the Bering Strait and the westerly they suffered two major storms. Five six-storey waves beat on the ship, the mast was broken wind. The Panel did not sleep a few days behind, constantly sending roadmap via satellite, sailing through the most dangerous section, surrounded by more than 20 shipwrecks. Zhang Xin Yu touches lightly, \u0026 ldquo; they are worried we will not die in there, I said, you're dead to actually broadcast. \u0026 Rdquo; in March this year, 'Lu line' Movie Log CCTV prime time. CCTV did not make any adaptations to the program is entirely original piece aired. Except there is a 'companion line' to Zhang Xin Yu nicknamed \u0026 ldquo; 270 \u0026 rdquo ;, meaning he weighed 270 pounds. Online version called him \u0026 ldquo; My buddy child requires 270 \u0026 rdquo ;, CCTV program group be changed to the \u0026 ldquo; my friend 270 \u0026 rdquo ;. In this file program positioning Youku, the Zhang Xin Yu couples or audience \u0026 ldquo; door neighbor, buddy child sister were children \u0026 rdquo ;. They want the couple to become the epitome of ordinary Chinese young people, close to the ordinary people. To this end, they collect online travel theme and other couples, and Zhang Xin Yu couple traveled the world together. Users can participate in the program recorded in the minority, but the impact of the program to the audience through the comments, but more and more, more and more important. Video Air Jordan Outlet site acquisition for each of the video will be a lot of data, the proportion of men and women from primary, age distribution, geographical distribution, education distributed to senior point by playing completion rate, drag ratio to analyze what some of the most popular, which some did not people watching. With these data promptly correct other content subsequent broadcast. Worked in Paige, Enlight over Li Li has deep feelings, \u0026 Supra Skytop IV ldquo; real-time content on the Internet is interactive, 400 million people to tell you what they like and dislike, the program can do the difference it \u0026 rdquo;? Lee Li said that the Internet program should seize the audience first seconds, it is impossible transforms, one by one step to pave the way. This contrasts with the traditional form of variety. Youku cooperation 'god goddess' and the Korean variety show team, China and South Korea two teams clash Nike Air Jordan 11 Women occurred in this area. Korean with Korean rhythm, foreshadowing the 20 minutes before entering the theme, the front part of post-production are all cut off. South Korean team to find Li Li, accused China of not respecting them. \u0026 Ldquo; he said I had ten years twenty years of television experience, I say I have, but I also spent three years to correct his own. Program broadcast on the Internet platform, the platform must respect the user's experience. \u0026 Rdquo; Li Li made two versions, a version 90 minutes, a version of the 70 minutes. After the broadcast, the two editions of the data to the ROK. Data show that South Korea more than 20 minutes in front of that audience does not care, except for two things to watch, all skipped. Since then, South Korea began to respect repercussions on the Internet. Youku made this program had a game dominated by the audience. Who by the users to choose the hero is, like whoever left who, who does not like whoever eliminated. The first of seven girls they make their own choice to be eliminated object. There are six girls selected with a girl, put her eliminated. Results friends quit, a pass swear. The second phase, the girl has been \u0026 ldquo; fishing \u0026 rdquo; back. Li Li team was designed to do data analysis, each program is responsible for tracking audience responses. If the audience does to a girl on a \u0026 ldquo; stay Meng \u0026 rdquo; the majority, after her position is to stay Meng. 'Youku full entertainment' At the beginning also allows users who decide the host Wang Cong dress style, for several of the so users are selected wanted Wang Cong next issue of what to wear \u0026 mdash; \u0026 mdash; there is movement batch (zoo wholesale) Fan children, there are also a range of children's Shin Kong, the results netizens are selected range of Womens Nike LeBron X children moving batches, Li Li felt a little private LOW, but since it is the users choose, let Wang Congjian hold this dress style. Not only is Youku, other video sites also pay attention to the views of users. Wanhe day and iQIYI should co-produced the 'high tech girl meow', using the US drama shot broadcast form. Producer Dai Ying said, after the completion of each episode broadcast, iQIYI should discuss and production team to the next set. 10-minute video, which was repeated viewing period, which some direct drag and drop, after the stage is able to see. Views of users sometimes to the point, sometimes with a mood. Li Li said, even the best of programs will have a period of Tucao. 'Xiao said,' launched a few months ago, many people are cursing Xiaosong, say he looks like a pumpkin. Some netizens devoted 'Zombies' in the image of pumpkin cut gave him a MV, from the appearance has been much talked of drunk driving. Characteristics of the Internet is often easy to win the goodwill of self-deprecating. Gao Xiaosong understand this, he was directly in the program broadcast this MV, friends say thanks for reminding me to lose weight. Since then, the situation reversed, 'Xiao said,' high-quality content has begun to attract attention. According to the laws of traditional television variety shows, new programs generally have a \u0026 ldquo; \u0026 rdquo ;, climbing period to the first three months to the fire. 'Xiao said,' After the launch, Li Li would like to broadcast some of the statistics about the data back and think about how to optimize sowing just did not expect the first part of a record player directly broken, out of control. To Episode IV, hits to break ten million \u0026 mdash; \u0026 mdash; never been seen more fire show the average flow is only a few hundred thousand. Subsequently, she received Hunan, Zhejiang and Dragon TV phone, like with the 'Xiao said,' cooperation. \u0026 Ldquo; data on the Internet tells me how to do content; I also told us the facts, on-line can also create a truly professional content. \u0026 Rdquo; 3 find origin: Let people need entertainment entertain 2009, Youku produced his first original network drama 'hip hop quartet.' When planning, produced when he was general manager of Lu Youku find the Vatican Creek director Lu Zhengyu, hope that the latter is responsible for the creative. Lu Zhengyu thought, yes, but also mention the condition \u0026 mdash; \u0026 mdash; \u0026 ldquo; the Department can not but my name \u0026 rdquo;? The same problem, as evident in the arts field.李黎刚 entry when Youku, with original programming 'cow Festival' and a home line TV to talk about cooperation. At first, she heart gas is high, I feel that their program in a group of cattle, TV Nike Hyperchaos Shoes 2013 should be particularly desirable. The results during the meeting, arranged in TV content, Youku had things to do. Li Li said: OK. The other went on to say: Well, you give us 10 million on the line. Li Li did not react, Nike Air Max 2011 Women he asked again: who to whom the money TV side said:? Of course Nike LeBron 12 you give us. She also took the team to the second-tier TV. This time, the other side do not want money, into a direct denial, telling her: these grassroots players, we do not need. At that time, Internet video is still not in the mainstream. In traditional film and television, the network produced and piracy, brain damage and poor is basically synonymous. Lu said the Vatican Creek, and the eight children of the director to talk cooperation, others lips do not say, my heart always thinking: What movie shoot, ah, plunges. Five years later, 'hip-hop quartet' has to take the fifth season, the cumulative amount of playing all the billions of dollars, has become the Lu Zhengyu masterpiece. 2013, Lu Zhengyu become Stephen Chow movie 'Journey Vanquishing articles,' the co-writer. July 10, 2014, the movie 'Old Boy Way of the Dragon' was released. This born in 2010 with the China Film Group, co-produced by Youku \u0026 ldquo; 11 degrees Youth \u0026 rdquo; series network micro film 'Old Boy,' a movie, released four days at the box office billions of dollars, the final box office over 250 million yuan. The short film 'Old Boy' on the Internet, click rate has accumulated over 80 million times. After 7 days, iQIYI announced iQIYI Pictures, launched \u0026 ldquo; love movie big plans 7.1 \u0026 rdquo ;, will co-produced seven domestic films plus a Hollywood movie next year. New topic film and television, becomes how to give yourself the injection point Internet genes. Variety show produced by the Internet has become a symbol of fun and innovative and close to the times. \u0026 Ldquo; the differences and boundaries between television content and Internet content, in fact, more and more blurred. We ultimately a content producer, we have to adapt to a variety of different needs of users and customers to make programs \u0026 rdquo ;. 2012 CCTV leaving to join iQIYI of Ma Dong said. March 8, 2009, Lu Vatican Creek entry Youku, director of homemade movies. The Beijing Film school, stay off the ocean, making underground films to the festival's art director Fan children, yet it can not tell \u0026 ldquo; Internet company \u0026 rdquo; and \u0026 ldquo; IT company \u0026 rdquo; the difference. He told close friends that he went to a \u0026 ldquo; IT company sales \u0026 rdquo ;. He was all-ridicule and contempt. But he always felt that the era of the Internet to belong to. \u0026 Ldquo; the first film in the history of any major change requires a large platform. Chinese young directors pressed too long. What may be missing when the Chinese film? First, publicity, the second is the issue. Network platform just to solve these two problems. \u0026 Rdquo; entry on the first day, he sat at the table, focusing instead on Revolution program, was wondering do a youth league director. He wrote a total of three sheets of paper, the first name on the whole league, a total want of thirty or forty, a water child of \u0026 ldquo; China \u0026 rdquo;, \u0026 ldquo; China \u0026 rdquo ;. Also two pages full of revolutionary steps. Finished, excited. The reality is cold. It is no \u0026 ldquo; homemade \u0026 rdquo; s concept, relying Click here to realize the possibility of commercial realization of a few can be ignored. Lu Van Creek task is to do \u0026 ldquo; \u0026 rdquo ;, sales every day to deal with advertisers, trying to get their way to meet the demands of viral video. Money, he can achieve the aspirations. Then the advertising market, still accounts for the bulk of the traditional media. By the end of 2008, Lu worked for the Vatican Creek KU6 network filmed six commercials, known then \u0026 ldquo; biggest in the history of video sites list \u0026 rdquo ;, fifty thousand of the total budget. One-third less than in 1997 when he graduated from the Beijing Film shoot a television advertising budget. Many people criticized the Internet produced, rely unchaste funny to attract users. Lu Van Cheap Nike Free Outlet Creek disagree. Cruze car brands find Youku, the first two or three minutes only hope long do when three young feature documentary. This idea later evolved into \u0026 ldquo; 11 degrees Youth series micro film \u0026 rdquo ;. He gathered Zhang Yadong Yin Lichuan, skin third-class circles of the new directors. They shot the film is telling the full story, little humor, more warmth and personal expression. At first, he is worried that Lu Vatican Creek, the film hits will not reach expectations. Trial together films in Film and customers, the site fell silent reading sheet. He led applause, particularly warmly everywhere say, the film looks good, the tour guide was amazing. \u0026 Ldquo; I play a little trick on advertising, I am so high-profile praise, others will be affected me. \u0026 Rdquo; he said. Noon meal, he tried to instill customer CTR is not everything that idea. Unexpectedly, the final 11 degrees Youth series of clicks accumulated billions of dollars. It proves that the Internet is not only digest the low-end content. Compared with Lu Vatican Creek, Li Li transformation more bumpy few. Entry on the seventh day, she would have to launch a separate activity: cattle festival. \u0026 Ldquo; My goodness, what the speed of the Internet this ah. \u0026 Rdquo; she complain incessantly, still have to proceed. Activities done, large-than-expected effect. . But then when you do a series of home-made program, funding is very limited, and what the Internet user's preferences, she is unclear. She was very distressed, in accordance with past director thinking, what can she determine the fire, went to focus on packaged it. Then how to let users buy it? Under pressure, she went to Chaoyang Park, rented a strip mechanical ship, aimlessly floating on the lake. Hull comes with speakers, press the red button will be broadcast at various soil falling pop music. She sat on the boat for three hours, pondering a question: What is the Internet in the end loud music to the ears of the third hour point she figured out:? Aboard all kind of music, that it must have a lot of audience. Why you think there are many people like that wrong? Why has always felt superior to the users it? Internet does it is to respect the users? Since then, Li Li began the difficult process to reinvent himself. Some prejudices formed in the past in the traditional media, such as Chinese people are conservative and not innovative, always copy foreign programming mode, were overthrown. Internet barbaric growth of grass-roots flavor conquer her. Here, it seems that as long as you have an idea, creative, execution, everything is possible. 'Xiao said,' After the success, she planned to do with the Yuan Tengfei, Mr Song, Liang Dong and Luo Zhenyu and other human-centered talk show series. In her view, the Internet is ushering in a \u0026 ldquo; \u0026 rdquo ;. say Times Everyone willing to share their knowledge with others. Founded in 2010, iQIYI also in the homemade video field force. According to June 2014 IResearch Chinese online video site statistics, iQIYI two sites Youku market share accounted for more than 70% of the total share. In the self-field, Youku apparently started earlier, but iQIYI also made their own advantage. Ma Dong said: \u0026 ldquo; there is a phrase called scrambling, old watch your opponent run fast, not in their own attention on driving, but often ran opponents. So, more of our attention or content. According to the data base and its ability to our platform, and gradually push forward. \u0026 Rdquo; iQIYI chosen celebrity studio in building strategies. In April 2014, he announced Gao Xiaosong cool favorably to leave, joining iQIYI, set up \u0026 ldquo; \u0026 rdquo ;. Xiaosong studio 'Xiao said,' officially ended, a new program called 'Xiaosong Qi talk.' Thereafter, iQIYI studio also has announced the establishment of Haier Group, Shouma studios. Studio model is closer to the traditional film industry, Ma Dong said, \u0026 rdquo; this is to encourage traditional film industry people into the Internet field. Law is not fixed, we just opened a space of its own cooperation. \u0026 Rdquo; overall direction of iQIYI prefer younger market. IQIYI homemade Dai Ying, director of judgments, \u0026 ldquo; 80 has exited the stage after viewing mainstream crowd. \u0026 Rdquo; on the grounds that 80 have all started working, busy living conditions lead to their little free time, often no longer watch Internet video. 90 is their most valued piece of the market and the audience, \u0026 ldquo; they like to see what we can do. \u0026 Rdquo; therefore, iQIYI and hot \u0026 ldquo; 00 acquired group \u0026 rdquo; TFBoys cooperation program, launched hit 90 home-made network drama audience market 'white school beauty and great legs.' This is known as \u0026 ldquo; rely on PS technology made into a \u0026 rdquo; making rude drama, because fast-paced story line clear, all the rage on the Internet. Ma Dong said that before the launch he specialized and screenwriter and producer over the depth of communication, found that they determine the target audience is very clear. In other words, the success of this movie is not surprising. \u0026 Ldquo; there are so many people concerned about the discussion that it must at some point, eventually lead to the user's nerves. \u0026 Rdquo; the filming of '11 degrees Youth', the network concept is homemade video only \u0026 ldquo; \u0026 rdquo ;, ugly duckling nobody wants ignores it. Lu Van Creek still remember how to convince a poetry anthology, filmed two movies of director Yin Lichuan. \u0026 Ldquo; others can not guarantee, the budget did not have much, but I dare say, you shoot this, before the audience will exceed your poems plus the sum of moviegoers. \u0026 Rdquo; later, 'hey' on the line that day, to 12:00, her Weibo Yin Lichuan has more than 700 comments. Lu Yin Lichuan embarrassed to call the Vatican Creek, \u0026 ldquo; there is a way to move these comments Youku up it \u0026 rdquo;? Lu Van Creek still misses his original youth films alliance. 11 degrees early in the period of youth, he wanted to do cinema network, it has not formed, but the next three to five years, he hopes Nike Hyperchaos Shoes 2013 that people can pay to watch movies online. The director will be willing to produce more content on the Internet. Television, variety, a wide variety of video, in the final analysis is the nature of human demand for entertainment and joyous. Internet video provided is a possibility. Allow producers to find consumers for content providers to find the audience, so people need to be entertained entertainment, and all this with the upgrading of the technical means and become more smooth, smooth and simple. \u0026 Ldquo;? In the IT company sales, which sell in the cinema box office or to the foreign film festival award, in the final analysis it is not the same child for the audience, for the market. \u0026 Rdquo; Lu Vatican Creek said. The author, an interview: Ma Li Lingshan, Wang Qi, Yang Chu, talk about deep. Editor: Ma Li Lingshan