Strategic possibilities of all product linesRenren product development in recent years can only use four words to describe the law-abiding, we have not been 2015 Latest Nike Shoes launched very heavyweight products. Here, the author of strategic possibilities do an analysis of all network, hoping to provide some ideas to Tell me grateful. Two main features of an all network user groups: (1) young people, mostly students in this population advantages: creativity, strong; active character; idle; they can not meet the strong desire for knowledge (related to the current status of education) crowd Disadvantages: weak purchasing power; the social impact of weak; immature (This feature is very important: for example, make a lot of progressively more sophisticated user-generated identity disorder, rejected this platform active) Benefits (2) brings the user gradually older : strong purchasing power; social influence to bring enhanced drawback: the next generation of loss risk customers (if there is an approved new platform for the young generation, everyone will face the risk of dating); users have become less leisure time (resulting activity reduce) the possibility of defects Nike Air Jordan Womens and defect 2 Renren strategic product lines: positioned itself as a full range of entertainment platforms, abandoned the wider development space and opportunities. These possible development include: (1) extremely weak in the development of high-end users, after all the entertainment in the end due to the self-positioning prevents the society into the high-end users, and even some young people to mature will gradually give up all networks, to Nike Air Max 2011 stronger Genuine Nike Air Force 1 High Womens White Gold Shoes social influence Weibo (actually not all network status and microblogging essential differences, but different people involved in it) (2) Community: many users, but never form a strong community. This is a relationship with the real-name system for all network, but this brings UGC real name, but this defect can be reasonably use or avoid (real name defect must find ways to solve) the existing station is a kind of interest for the cohesion of polymerization way, but few people power is limited, the amount of content, originality and level must be less than (besides the current lack of submission feature) (3) Learning: Everyone is a group of curious Newest Style Nike Air Force 1 Unisex White Red Shoes users and weekdays at school can not meet the people, if everyone to develop a strong fun learning mode, a huge potential in this regard (in addition, documents, and information sharing). (4) Relationship: Renren in the relationship between people do sort of effort is too small, there are individual user exists, if tap the family relationships between users, working relationship, interest relations and trade relations, The whole system is a living person behind exhumed, it will be in the invincible state (when a person will have a common account, father son will open an account) (5) line activity: the idea of a group of idle young men, missing is an issue echoes and responses echoed the platform, everyone in this ignores its own characteristics and needs of the user, and therefore lost some opportunities realized immediately, the line activities of Merchant Referral is a potential profit points. People want to invite to initiate online event invitations, get a friend echoes; see other friends to participate in activities, and social fear and herd forms will drive a person to respond to events (6) Shopping \u0026 Share: acquaintance of product recommendation is undoubtedly among the most powerful marketing model. If you can get a discount business opportunity for some users automatically share resulting from the consumption, then the share of sales conversion rate will bring other platforms can not match, then, the sales volume increased to compensate for the loss caused by a discount. For example, XXX spent 2,500 yuan to buy a cheap piece IPAD2, then his friends will swarmed interested, ask the results, then the amount of the purchase can be imagined (7) the use of creativity: the user group characteristics: creation fecund, educated, eager for recognition, eager limelight; these features will encourage users to produce high-quality Air Jordan 17 original content. Renren have to do is this: the use of operational strength, pushing waves of hot events, and ultimately achieve transformation, access to users of UGC recognized (that let a few capable of producing high-quality original cow people think that this platform can be used for him, for his services) (8) Q \u0026 A: Answers all network play, and certainly Cheap Nike Air Force 1 Mens White Blue Shoes do not have a flavor (and know peace, know for sure be different) 3 Postscript as an old user Renren (then called the school), basically every day, not away from it, but I itself (including a lot of friends around me) agreed in constant activity continues to decline in this above all networks in recent years, always feeling not thrown a bomb-grade products, more and more boring. To know Baidu search alone is not so Niubi Baidu Q (know), Forum (paste it), Wikipedia, libraries are very fast hardware derivatives. Each product has its own characteristics of the Internet, the same thing (as Q) has a different play on the different characteristics of the product; these views considered when nothing casual obscenity obscenity, to provide some ideas grateful Tell me, all do not take it seriously, tile please pat. Source: Contributor, Contributor: Cui Ultra (Product Manager)