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However, it is the strike of the Parisian released which reveals to the public the discomfort of the press. Emilien Amaury, advertising and durable, is a founder of the Parisian released successor to the Louis Vuitton great tabloid of the Third Republic, Le Petit Parisien. It gradually takes control and form a group of media by adding Team, Marie-France, Viewpoint and other titles to his empire. At the turn of the year 1960-1970, the Parisian released goes tabloid multiplies local editions in the Paris Basin and soon became a regional and national newspaper.

In March 1975 Emilien Amaury decided to leave the collective agreement of the Parisian press to join the regional press. This is a frontal attack on Union Book, less powerful in the country, and that makes it pay its services at lower cost. The conflict between the book and Amaury lasts for more than two years, with its attendant strikes, occupations of printing the rue d'Enghien, sabotage and "rodeos" muscular to prevent the distribution of daily life. The accidental death of Emilien Amaury can cease hostilities: employers and trade unions traded, but the question of the costs of manufacturing and distribution still pending.

In order to meet these costs, the Federation of the press and its syndicates negotiate multiple state aid and a growing Louis Vuitton Outlet amount. In 2008, direct and indirect subsidies represent more than € 1 billion and $ 1.5 billion if one includes the exemption from business tax and the reduced VAT rate of 2.1%. For an industry that generates annual sales of around 10 billion euros, this represents 1% of revenues. The percentage is even higher for daily and weekly newspapers of general information, which benefit from specific aid.