App paid upgrade will become small team to develop a new direction it?reason to think this is because popular calendar application Fantastical 2 last week announced pay to upgrade, linked to the other two already in the pay-go hot application Tweetbot Top Design Nike Air Force 1 Unisex Yellow White Shoes and Reeder, seems to be getting the more stars began to try to let the user App paid upgrade. So, pay the upgrade will become small App development team a new direction in terms of profit model it? Let's look at these three have in common App: Compare Fantastical 2, Tweetbot and Reeder had three common characteristics: They are the star products in their respective fields. They all paid upgrade, and the price is not cheap. Fantastical 2 currently $ 2.99, will be adjusted later to $ 4.99; Tweetbot priced at $ 2.99, star RSS reader Reeder of $ 4.99. Nike Air Jordan Mens The team behind them are small and limited product. Fantastical 2 two, three products; Tapbots Tweetbot is behind the two, there are 6 products, a free; Reeder is a well-known developer Silvio Rizzi's personal works, now it will be only a product. Pay reason to upgrade: Fantastical 2 announced pay to upgrade after its co-founder Michael Simmons will be used in answering why pay to upgrade the way, the reason why there are two main: user really need your product, you would be willing to pay for. After a free upgrade to buy the way, the product is difficult to support a limited two teams. When Tweetbot Mac version introduced last year, the price is as high as $ 20. Tapbots team official explanation given blog is: They say one reason is that in addition to an excellent team opened the application takes time and effort, Twitter recent tightening of restrictions on the number of third-party clients is a high selling price. And Silvio Rizzi in explaining why Reeder 2 need to pay to upgrade, he said: 'I started last winter development work Reeder 2, if it is a free upgrade, I simply can not 2015 Latest Nike Shoes do it.' In summary, that is, for the development of small and medium-App team, the weaknesses of free upgrades after the first purchase is obvious, in this way means that the product update and operations teams actually the main source of revenue comes from the first paying customers, after spending human and financial resources will not give team brings a certain amount of new revenue, unless the product can bring a stable new user, or continue to introduce new fee-based products, it would be difficult to support the proper functioning of the team. Tweetbot and Reeder This is also the main reason for this approach is adopted, and the pricing of these three App, App is not low compared to most high-priced one single paragraph App also increase the overall revenue of the way. Only for 'small is beautiful'? Higher pricing + pay to upgrade the way, was rather anti-free flow of color, its disadvantage is that it is easy to cause resentment and old customers. Reeder upgrade, encountered a case where users do not want buy it. It is easy to understand, because the smart phone development so far, whether iOS or Android, always free upgrade, the vast majority of applications on its platform as well. This free experience, and Air Jordan 11 even began to make paid upgrade the OS systems, have begun to take the free upgrade path. This result is that some users will be deleted altogether abandoned; the other part will continue to use the old version, only a portion of those users really need and will pay for the upgrade diehard applications. For churn may cause, and has experience in App development Simmons experience is: who really need your product, who are willing to pay, and those who do not need, do not buy that. It's that simple. At the same time, he also promised Flexibits will continue to provide support to the Fantastical 1. In other words, the object Fantastical services actually want to batch, 'really need these applications users and loyal', these people compared to the price, pay more attention to the product itself to bring their own value. By the group of relatively 'small minority' of user fees to support the company's normal operations. Although I am not Fantastical user, Simmons this practice as I also agree. I purchased in addition to the current application Tweetbot, Reeder, as well as Clear, Habit List, Weico Pro, these are very fond of my own, and with a very smoothly, very accustomed to the product. If the latter three have joined the ranks of the paid upgrade, I might still continue to pay, not to mention an average of $ 3.5 (21 yuan, the equivalent of a bowl of rice bowl) pricing, can be used at least six months or more, or very good. Star Products VS star brand with Fantastical 2, Tweetbot, Reeder higher paid upgrade pricing + + corresponds to a single product team, currently there are a number of lower pricing / upgrade + free + free merchandise team. The latter is the main profit model Freemium or advertising, after the launch of the star products, through the introduction of new products, the expansion of advertising platform, new revenue, they emphasize the brand, while the former is more emphasis on certain models Star Products. The Nike Dunk SB Mens more famous examples of the latter approach is Rovio, it launched the game in spite of lower prices, but there are tens of millions of subscribers worldwide do support. Similar examples are the country's four-leaf new media, their main profit model is advertising + Newest Nike Air Force 1 Womens Green Yellow Shoes variety of applications, its drawback is that the team must continue to expand, in order to maintain the normal operation and maintenance of various products. Both are capable of continuing to shoot a lot like a good film studios, although viewers can rely on a movie film have been watching a movie, but as long as there are new movie launch, sufficient to support the operation of the team. New direction? App currently on the Latest Nike Air Force 1 Unisex Green White Shoes market, most have adopted free + advertising strategy, go Freemium, there are many, but to go pay to upgrade the App few and far between. With Fnatastical, Tweetbot, Reeder led App pay to upgrade the small development team will be a new direction in terms of profit model it? Unless noted, articles are original or compiled site, please indicate: articles from 36 Krypton