Suning Tesco to spend $ 66 million acquisition of Red children worth it? September 25 afternoon, Suning Tesco held a press conference to announce a cost of $ 66 million acquisition of the nation's largest electricity supplier website maternal red children. Suning Appliance, Sun Weimin, vice chairman undisclosed reasons in the conference: 1, to accelerate Suning cosplay costumes for sale
Appliance blood cosplay is a direction of Suning Tesco acquisition choice. 2, the talent introduction and teambuilding accelerate the maturity of the electricity supplier industry, Suning Tesco currently has more than 4,000 employees, relatively young, hopes to speed up the introduction of talent acquisition industry, the rapid development of maturity. 3, the red child has a long history in this market segment maternal, red child has experienced a variety of formats ways, the formation of the industry's full integration, to create a team for the mother of specific groups, in this segment market 'no match' industry on the acquisition mixed reviews ECapital evaluation, said CEO Ran Wang: 1, Suning appliance is not a thought is not the electricity supplier, but 10 years after the Chinese retail. 2, red kids not only bring Suning female users, as when Amazon acquired Zappos, which is Suning 'off the electricity' market declaration. 3, Suning's future lies in the depth of interaction online and offline, but also because big data and cloud-based customer service and logistics system. 4, Suning Suning Tesco is giving renewed 18-year-old youth. The 'Entrepreneur' former editor, now NTA founder Shen sound is that: 1, in the Internet industry, prefer to use a high price to acquire a fast-rising company, do not use Cheap price to buy the company a stoop ; 2, the traditional industry plant and equipment assets are land, the Internet company's assets talent flow user; 3, a group of people who are learning the rules of leading a group of people smashed the good cards; 4, their own children will be pain, raise someone's home Children will hurt; 5, the so-called black holes are continuing annihilation value. Kuba original founder, is a large Pak-wide evaluation network founder Wang said: lose-lose.
IResearch data show that in the first half of this year, China's online shopping market transaction size maternal and child over 20 billion yuan the year is expected to reach 61 billion "costume inazuma eleven " yuan, accounting for 4.3 percent of China's online shopping market. In other words, the domestic baby's online shopping market will usher in a new peak in the second half. Red children, founded in 2006, is China's largest baby websites. Redbaby chief executive Xu Peixin has revealed that in 2010, sales of red children 15 billion in 2009, with sales of 20 billion yuan. Redbaby 2011 sales of $ 1.5 billion, at a loss, it is still in the baby industry B2C first position. Redbaby 2011 sales were flat with 2010, a decrease compared with 2009.