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A fascinating deep dive on innovation from theNew York Timesbestselling author ofHow We Got To NowandUnexpected LifeThe printing press, the pencil, the flush toilet, the battery--these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson's answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out the approaches and commonalities that seem to appear at moments of originality.
Where Good Ideas Come From: The Natural History of Innovation Prolific writers appreciate creating eBooks Where Good Ideas Come From: The Natural History of Innovation for a number of good reasons. eBooks Where Good I"